Cherry-Blossoms-3-imgg-gi3-57v7hv97.png

Strategic Judgement

Real-World Experience

Measurable Impact

Advisory for founders, boards and investors of luxury and premium consumer businesses navigating growth, transformation and complex commercial decisions

Former CEO – Sodashi | VP – Clarins Group | Brand Director – The Body Shop | Chanel

25+ Years | USD 200m P&L | 60+ Markets | 50+ Brands

Chanel, Mont Blanc, Van Cleef & Arpels, Boucheron, Dunhill, Reminiscence, Lanvin, Etro, Serge Lutens, S.T. Dupont, Paul Smith, Balmain, Banana Republic, Jimmy Choo, Repetto, Gap, Shanghai Tang, Karl Lagerfeld, Anna Sui, Bebe, Agent Provocateur, Esteban, Costume National, Carita, Decleor, By Terry, Talika, Lampe Berger, Ashleigh Burwood, Roos & Roos, Clarins, Thierry Mugler, Azzaro, Porsche Design, David Yurman, Swarovski, Ralph Lauren, Lanvin, S.T. Dupont, Helena Rubinstein, Cacharel, Carolina Herrera, Amouage, Coty Perfumes, Inter Parfum, Paloma Picasso, Caron, Stella Cadente, Sodashi, The Body Shop

〰️

Chanel, Mont Blanc, Van Cleef & Arpels, Boucheron, Dunhill, Reminiscence, Lanvin, Etro, Serge Lutens, S.T. Dupont, Paul Smith, Balmain, Banana Republic, Jimmy Choo, Repetto, Gap, Shanghai Tang, Karl Lagerfeld, Anna Sui, Bebe, Agent Provocateur, Esteban, Costume National, Carita, Decleor, By Terry, Talika, Lampe Berger, Ashleigh Burwood, Roos & Roos, Clarins, Thierry Mugler, Azzaro, Porsche Design, David Yurman, Swarovski, Ralph Lauren, Lanvin, S.T. Dupont, Helena Rubinstein, Cacharel, Carolina Herrera, Amouage, Coty Perfumes, Inter Parfum, Paloma Picasso, Caron, Stella Cadente, Sodashi, The Body Shop 〰️

Engagement Areas

Strategic Growth & Market Expansion

Market, channel and portfolio strategies that accelerate growth while protecting brand equity.

Business Turnaround & Profitability

Commercial and operational diagnosis to strengthen margins, cash flow and business performance.

Brand & Commercial Strategy

Aligning brand positioning, pricing and commercial priorities to build relevance and long-term value.

Executive & Leadership Advisory

Independent, confidential counsel for founders, boards and leadership teams navigating growth, complexity and change.

How We Work


Diagnose

Identify the commercial, operational and strategic issues that matter most.


Prioritise

Define clear priorities, decisions and measures of success.


Execute

Work alongside leadership to turn strategy into action and measurable outcomes.


Review

Assess progress, challenge assumptions and determine the next priorities.

My Story

Former global CEO with 25+ years of leadership across luxury, beauty, retail and premium consumer businesses, spanning 60+ countries and P&L responsibility of up to USD 200m.

Today, I advise founders, boards and investors on growth, transformation and international expansion, combining independent judgement with the practical perspective of an operator who has built, led and transformed businesses.

Member - Australian Institute of Company Directors

Fellow Member - Australian Institute of Management, Australia

Member - Australia Saudi Business Council, Australia

Faisal Ansari

Founder & Principal Advisor

Experience Across Leading Brands‍

Chanel, Mont Blanc, Van Cleef & Arpels, Boucheron, Dunhill, Reminiscence, Lanvin, Etro, Serge Lutens, S.T. Dupont, Paul Smith, Balmain, Banana Republic, Jimmy Choo, Repetto, Gap, Shanghai Tang, Karl Lagerfeld, Anna Sui, Bebe, Agent Provocateur, Esteban, Costume National, Carita, Decleor, By Terry, Talika, Lampe Berger, Ashleigh Burwood, Roos & Roos, Clarins, Thierry Mugler, Azzaro, Porsche Design, David Yurman, Swarovski, Ralph Lauren, Lanvin, S.T. Dupont, Helena Rubinstein, Cacharel, Carolina Herrera, Amouage, Coty Perfumes, Inter Parfum, Paloma Picasso, Caron, Stella Cadente, Sodashi, The Body Shop

〰️

Chanel, Mont Blanc, Van Cleef & Arpels, Boucheron, Dunhill, Reminiscence, Lanvin, Etro, Serge Lutens, S.T. Dupont, Paul Smith, Balmain, Banana Republic, Jimmy Choo, Repetto, Gap, Shanghai Tang, Karl Lagerfeld, Anna Sui, Bebe, Agent Provocateur, Esteban, Costume National, Carita, Decleor, By Terry, Talika, Lampe Berger, Ashleigh Burwood, Roos & Roos, Clarins, Thierry Mugler, Azzaro, Porsche Design, David Yurman, Swarovski, Ralph Lauren, Lanvin, S.T. Dupont, Helena Rubinstein, Cacharel, Carolina Herrera, Amouage, Coty Perfumes, Inter Parfum, Paloma Picasso, Caron, Stella Cadente, Sodashi, The Body Shop 〰️

Testimonials

LET’s Connect

Begin a Private Strategic Conversation

Confidential discussions for founders, boards, and investors navigating growth, transformation, or strategic inflection points.